Challenge
AEGON Bank wants to adequately inform her customers and potential investors with advice about opportunities and risks of various investments.

The strategy
The virtually limitless possibilities of interaction and communication will allow the audience to explore various products offered by AEGON. Voormedia decided to develop a completely interactive Flash MX application, especially because Flash MX is well suited for interaction and communication.

The result
Visitors are asked questions and their answers are reflected in the feedback. Based on the final results a risk profile is determined and a pie chart is presented with the optimal portfolio. In various dynamic graphs the initial deposit and the future scenarios are shown.

The prototype build by Voormedia has already been tested with very plausible results. Because of the positive feedback the design is developed further and the final application will probably be launched by AEGON in 2005.